“Start small. Stay consistent. Build momentum.”
In an era obsessed with overnight success and viral wins, it’s easy to overlook the quiet force that truly drives meaningful growth: consistency.
On this episode of Attention Is the Currency, host Daniel Brimblecombe speaks with Michal Stawicki—business coach, self-publishing expert, and founder of Expand Beyond Yourself. Michal has helped thousands of entrepreneurs and everyday people rewrite their lives by doing something most people avoid:
Taking small, steady action every single day.
From Corporate Burnout to Personal Mission
In 2012, Michal was stuck—trapped in a corporate IT job, juggling a mortgage and three kids, and quietly miserable. The turning point came during a trip to Ireland, when his sister handed him a book that changed everything:
The Slight Edge by Jeff Olson. Its message?
“Success is a few simple disciplines repeated over time.”
That single idea was enough to unlock a new way of living. Within months, Michal was reading, reflecting, and crafting his personal mission statement—a simple but powerful exercise that awakened his childhood dream of becoming a writer.
Brick by Brick: Building a New Identity
Michal’s writing journey began humbly. His first ebook—about writing a personal mission statement—sold for 50 cents. But someone bought it. Then another. And another.
“The moment someone paid for something I wrote, I was hooked,” he says.
Instead of chasing instant success, Michal embraced the compounding effect. He kept writing. Publishing. Testing. Failing. Learning. He wasn’t trying to write one bestseller. He was writing one better page each day.
And that’s what he teaches now:
✅ Start where you are.
✅ Do what you can.
✅ Keep going.
Why Massive Action Often Backfires
While the business world screams “take massive action,” Michal makes a compelling case for the opposite.
“Massive action sounds good… but most people burn out or freeze. Small action, done daily, builds confidence, momentum, and results.”
He’s seen it time and again with clients: those who try to start 5 habits at once, overhaul their business in a week, or sprint through unrealistic to-do lists—inevitably crash. The solution?
🌱 Focus on one habit per month.
📆 Create space to slow down.
📝 Reflect, journal, and simplify.
The Two Habits Every Entrepreneur Needs
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Stillness
Most entrepreneurs are addicted to “doing.” Michal believes the real productivity starts with silence.
“Create space. Sit down. Reflect. No one does this unless life forces them to.”
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Clarity
Everything hinges on knowing your why.
Michal has read his personal mission statement daily for over a decade.
“It’s my compass. I know where I’m going. That makes everyday decisions easier.”
Are You Busy or Just Distracted?
So many entrepreneurs feel stuck—not because they aren’t working—but because they’re working on the wrong things.
“If you’re busy but not moving forward, you’re prioritizing noise over direction.”
Michal’s advice:
🔍 Audit your time.
📍 Align tasks with purpose.
⛔ Eliminate low-return distractions.
His coaching blends accountability, routines, and self-discovery, guiding solo entrepreneurs to build lives (and businesses) that fit, not just function.
Publish Imperfectly. Learn Authentically.
Michal didn’t wait for perfection before publishing. He wrote. Shared. Listened. Improved.
“Publishing creates feedback. Feedback creates clarity. Clarity creates momentum.”
He’s now been featured in Forbes, Business Insider, and countless podcasts—not because he tried to go viral, but because he showed up consistently. On Quora. On Kindle. On his blog. As he says:
“Your story doesn’t have to be shiny—it just has to be yours.”
If Attention Is the Currency…
We ended with our signature question:
If attention is the currency, what should people be investing it in right now?
Michal’s answer?
“In being themselves—and broadcasting it. Be authentic. People may not like you, but they’ll believe you.”
Want to Expand Beyond Yourself?
If you’re done with false starts, burnout, and trying to do everything at once, take Michal’s advice:
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Read his work at ExpandBeyondYourself.com
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Check out his coaching and self-publishing tools
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Start with one habit today—and let momentum do the rest
Because attention is the currency—and how you spend it determines who you become.
🎧 Watch or listen to the full episode now on your favorite platform:
👉 YouTube | Spotify | Rumble – just search “Attention Is the Currency”
💬 And don’t forget to subscribe, leave a review, and share it with someone who needs that gentle push to start small and keep going.